Chinese Delivery: Growing Popularity in the UK
Sometimes you just don’t feel up to leaving the house. Maybe you’ve had a long day at work or just want to have a relaxing night at home with your family. Although you want to enjoy the comforts of your own home, you may not be up for cooking a four-course meal or maybe you just don’t want to deal with the mess of dishes and a dirty kitchen.
Whatever your reasons might be, you may still want a high-quality delicious hot meal. What’s better than the convenience of Chinese delivery in Bournemouth? Recent studies say that Chinese is the nation’s new favourite foreign cuisine and it’s easy to see why.
A New UK Staple
From aromatic duck to crispy shredded chilli beef, Chinese food is a rising staple in British home takeout. One source says that 74% of Britons have eaten Chinese food at home in the past three months, while 12% enjoy Chinese food at least once a week!
Among recent studies, food analysts have noticed a huge spike in soy sauce sales. It has been predicted that sales of the popular Chinese condiment will reach five million kilograms this past year, up from four million in 2013. These sales now match the volume of other British favourites such as applesauce and mint. The simple fact that soy sauce is on par with other British favourites directly displays the UK consumer’s growing interest in the Oriental cuisine.
Researchers suggest that the ease with which restaurants and supermarkets alike have been able to translate delicious Chinese dishes into ready meals and takeaway formats has played a key role in the Chinese cuisine market’s ability to endure in the UK market, remaining a popular majority compared to other foreign foods.
Dominating the Food Service Market
You may have noticed Chinese food’s new dominance in the food service market. More than three-quarters of diners at ethnic restaurants and takeaways have visited a Chinese restaurant. A popular majority say that they prefer their Chinese food to be delivered to their doors.
Nearly 22% of Britons who enjoy ethnic takeaways say that special menus designed to celebrate religious or cultural events related to the food that they are ordering attract them to the restaurant. This ultimately shows the UK’s attraction to and appreciation of other cultures and the ability to enjoy a piece of that culture in the comfort of their own homes.
While some Brits may regard Chinese takeaways as unhealthy, only 14% of those people who have ever visited an ethnic restaurant, and more specifically one that serves Chinese food, view these types of venues as unhealthy. This is great news for food operators, meaning that the majority of people who are attracted to ethnic takeaways do not view them as unhealthy.
Overall, the ethnic takeaway and restaurant market has a growing and real potential. The popularity of Chinese takeaway and Chinese restaurants directly reflects the cuisine’s long-established position in the UK. If you haven’t had the chance to try Chinese takeaway in the UK, it’s highly recommended as a popular at-home takeaway meal!